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The Pitch 2010 – takeaways from “Marketing, Advertising and PR on a shoestring”

The Pitch 2010 event on Tuesday was defined by the wealth of practical advice from professionals in industries relevant to the entrepreneurs in attendance. The discussion about publicity on a...

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Robert Scoble’s top 4 predictions for 2011

Robert Scoble is the man who has more than 150,000 followers on Twitter; needless to say, being followed by @scobleizer is a boon to any tweeter. In the bloggers universe, he’s a well established and...

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Flash mobs: a gimmick or a serious marketing strategy?

Imagine you are on your way to work when suddenly 200 singing, dancing people serenade you. When the song ends, they disperse as quickly as they appeared! All over the world people have been left...

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Social Media Marketing and Monitoring Conference 2011: Our takeaways

Viadeo was one of the proud sponsors of the London Social Media Marketing & Monitoring Conference 2011 on Monday, hosted by Our Social Times. The day began with a thought-provoking panel discussion...

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Social Media Monitoring: Measuring the Metrics that Matter

Your online identity is more important than you think. But in the continuously expanding world of social media, it’s difficult to know where to start when it comes to monitoring. First, establish...

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Infographics: Why do we love them and what makes them good?

What are they? Information graphics, or infographics, are graphic visual interpretations of information, data and statistics, a form of data visualization. Over the last ten years, infographics have...

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Mixing business and pleasure – Social Networking for business

Keiran Pedley is a Research Manager in the Business and Technology division of GfK NOP UK. Keiran focuses primarily on managing research projects in customer satisfaction, employee engagement and ad...

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